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business portraits

On-Location Photography: Traveling With Photography Equipment

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On-Location Photography: Traveling With Photography Equipment

Going on-location for a photography business portrait shoot does not have to be that big a deal any more.  Smaller, more powerful hot shoe "speed lights" have made on-location lighting easier.  However, when you throw in the variable of air travel, summer thunderstorms, and delayed and cancelled flights, it adds a level of "excitement" that is anything but exciting.

While traveling to Detroit for a commercial head shot portrait session, I finally had the experience of an airline losing my baggage.  If the bag just contained clothes, I could have dealt with it very easily.  However, the checked-in over-sized bag contained light stands and umbrellas, and my personal toiletries bag.  I never check in my cameras and speed lights...they always travel with me in my carry-on bag for just this reason.  Because the job only involved employee head shots for an emerging business, the lack of light stands and light modifiers was going to make the job a little challenging, but not impossible.  The fact that I didn't have my rubber ducky from my toiletries bag for the morning bath was inconvenient, but not a deal breaker.

Lighting set up for head shots in a hotel lobby with impromptu equipment

Lighting set up for head shots in a hotel lobby with impromptu equipment

The staff at the Sheraton Hotel in Novi, MI was very accommodating and helped me out wherever they could, and I can't thank them enough. They provided me with several presentation easels and three white bed sheets.  Two easels were set up to camera left and covered with a bed sheet for the main light.  A speed light was bungee-corded to another easel to camera right and was pointed at the upper part of the sheet, and the reflected light off the sheet provided a very large, soft light source on the subject.  Because this speed light was very near the subject, there was some light that spilled onto the subject's face, so a purple accent pillow from one of the chairs was clamped next to the flash on the easel as a scrim to block the light from reaching directly to the subject.  Problem solved in a very fashionable manner.

An unmodified speed light was placed on a window railing behind the subject to act as a hair light/accent light. This light was a little harsher on the side of the subject's face than I wanted, but I was able to edit this easily in post-processing.  An unmodified speed light was placed to camera right pointing straight up at the ceiling and was used to augment the ambient fill light in the entire scene.

Subject's view of the reflective panel main light (i.e. white bead sheet)

Subject's view of the reflective panel main light (i.e. white bead sheet)

The light on the subject was large and soft and ended up being very flattering, and this whole session turned out so much better than it could have if I was not able to think on my feet and work with what I was given.

 

Lessons learned for traveling photographers:

1.         Always, always, always carry your cameras with you and enough equipment to be able to shoot your job, even if a checked bag does not arrive at your destination when you do.

2.         Do not freak out and cancel the shoot.  Think about it and work with the situation you have at hand.  I didn't require an umbrella or softbox for these portraits...I needed a large light source.  The bed sheet and reflected speed light filled that requirement nicely.

3.        Don't get mad at anyone else.  The people you are asking for help from  did not cause any of the issues you are dealing with, so don't make it their issue.  You'll get further by asking for help and being grateful than barking out orders and demands and making everyone miserable around you.


P.S.
The equipment did not end up getting lost, it just happened to be following 12 hours behind me on my trip.  I traveled from Rochester through Philadephia to get to Detroit.  By the time I had finished shooting the job and was leaving the Sheraton to go back to the Detroit airport to head home to Rochester, the bag was being delivered to the hotel.  I asked the hotel to refuse it if it was delivered, so it was returned to the Detroit airport.  I flew to Washington D.C. (Dulles airport), at which point my flight back home to Rochester was cancelled and I was rescheduled on another flight 24 hours later.  My bag, however, was flown from Detroit to Atlanta and then to Rochester.  It traveled 1,000 more miles than I did, went to different cities, and was delivered to my home by the airline...12 hours before I arrived home.

Delta Airlines was not the reason for the missing/delayed bag...I had to switch airlines to Delta halfway through my trip from Rochester to Detroit, and my bag never made the switch with me.  However, Delta Airlines did whatever they could to get the bag on it's way and get it to me....even though I flew from USAir to Delta Airlines to United Airlines on this trip.  Kudos to Delta Airlines for saving me from losing over $700 worth of equipment....and the rubber ducky in my toiletry bag. 

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Business Portraits - The Right Way

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Business Portraits - The Right Way

There are a few ways to take a great business portrait, and many ways to take a really bad one.  Business portraits, whether you are an executive, entrepreneur, speaker, author, or are unemployed, are often the first thing that people see, as social media sites have taken over both our personal (Facebook and Twitter) and professional (LinkedIn) lives.

Selfies are great...if you are in high school.  Candid photos at a party are great....to share with your friends.  But if you want your first impression to be of someone that people can trust to hire and want to do business with, a professionally-done business portrait will put you head-and-shoulders above most other people.  Choice of clothing, color of clothing, and the environment that you are in all come into play when planning and creating your portrait.

Whether it's a traditional head shot, or a more contemporary business portrait showing the environment you work in, it certainly pays to have it done well.  Leave the selfies and party photos for the weekend.

But don't take it from me.  A recent article in the Small Business Trends website written by CJ DiRoma implored readers to Say Cheese! 4 Reasons You Need a Business Photo Shoot.  

"Too often, businesses neglect making the most of their greatest commodity when it comes to creating content for marketing initiatives – its people. With social media driving brand awareness and social engagement strategies pushing new limits in brand loyalist campaigns, more and more businesses of all sizes are maximizing the faces that make their businesses unique, trustworthy, dependable, reliable and, overall, awesome."

To read more of the Small Business Trends article, go to: http://smallbiztrends.com/2014/11/business-photo-shoot.html

 

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Luke Photography Studio Expansion

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Luke Photography Studio Expansion

The Luke Photography studio expansion was finally finished in early August, but the workload has been too busy to share it with everyone until now.  Most of the high school yearbook deadlines have passed, although I have high school seniors at three different schools whose deadlines are this week, and we gotta get moving on them.

But I wanted to share a couple of photos of he expansion as it is.  There are a few things that have to be done to get it "tricked out" to maximize its use, and those activities will happen over the winter.

South wall showing expansive amounts of window light, and wall-to-wall neutral portrait background.

North wall, showing sandblasted brick wall


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New Web Site for Luke Photography

Portraits of high school seniors, commercial and industrial photography, and business portraits

Portraits of high school seniors, commercial and industrial photography, and business portraits

After several years of using my most recent design for my Luke Photography web site, I decided to make a switch to a more responsive web design that is easier viewed on smaller screens such as tablets and smart phones.  That, and I needed a fresher look and feel to the web site which showcased the best part of the business: the photos.

The large majority of the work I do is HS senior portraits, and if you look at most high school seniors nowadays, you mostly see the top of their head, because they are all looking down at their phones.  Based on the old saying "if you can't beat them, join them", instead of trying to get them to look up at me, I made sure my web site looked good where they were looking at it....on their phones.

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